Best Practices
While many companies are focused on solving their digital video management, protection,
monetization and distribution challenges, of equal importance is ensuring that target
audiences can easily find your video on the Internet.
Key to this effort is to have an effective Search Engine Optimization (SEO) strategy. SEOs
typically include on-site activities to enhance your website so that off-site search engine
crawlers and ranking algorithms will ensure video visibility.
To help you get started, here are three main areas in this primer representing the best third
party articles on the subject:
SEO best practices for website design
What Google looks for in ranking a website and its’ content
